The redesign launched to compliments. Three months later someone asks the dangerous question: 'When did the last website inquiry come in?' Silence. The form looks perfect. It also routes to a demo inbox, a retired CRM, or an endpoint that was never connected when the project 'finished.' New sites are the worst offenders because nobody tests the boring plumbing after admiring the paint.
The lead-path audit is the plumbing inspection: we submit through every path as a customer would, and time each hop — form to inbox, inbox to wherever leads are supposed to live, and the first human response. The deliverable is the map with the break marked, fixed where your site access allows, proven with a live test.
What leaving it costs
Price the silence with your own expectations: you commissioned that site to produce inquiries. Every month at zero is the whole investment idling. The audit costs less than one month of the hosting-and-maintenance invoices you have been paying on a site that cannot do its one job.
after-hours inquiries × $ per booked job = $ gone
The fix: Dead Form Fix + Lead-Path Audit
$199 one-time
What is included
- Every customer path tested end-to-end: contact form, quote form, click-to-call, booking links
- The broken form fixed where we have access to your site, and a test submission proven to land in your hand
- The full lead-path map: form → inbox → register → first response, timed, in a one-page findings note
- Where a fix lives inside a third-party platform, you get the verified diagnosis and the exact steps — stated plainly, not padded into a bigger job
What is not included
- No website rebuild — if the site itself is the disease, the findings note says so and prices the real fix separately
- No 'monitoring subscription' upsell — the test protocol is yours to rerun
Micro Credit: 100% of this fee is credited toward a Presence Foundation install or the flagship setup if you sign within 90 days. One correction round (facts, names, numbers) is included.
The timed lead-path map is the deliverable format from our own endpoint work — the contract our quote form runs under specifies every hop, the failure fallback, and the proof (a real submission in the register) before a form is allowed to call itself wired.
The free presence audit
We check your site, your Google profile, your review state, and how fast a test inquiry gets answered — and send you the three findings that matter. Yours to keep, whoever fixes them.